Home Owners should be aware of the potential money they are missing out on if they plan to sell their home soon, and their own agent's plan doesn't include online marketing in a way that increases buyer interaction. Sticking it on Zillow.com as a Featured Listing doesn't work anymore because everyone is doing that. As an example, at ListWithElizabeth.com, we showcase and feature our listings in a much different way than what most agents or brokers currently can offer. Our homes are "target marketed" online in a way that increases exposure and competition on the home, resulting in more offers and ultimately more money in our seller's pocket. Our use of technology in digital advertising and media is proven and works. So what do we do that's so different than everyone else?
Any real estate agent can input the home information and pictures into the Multiple Listing Service, (MLS) and of course we do that as standard practice, but it's our Home Video Tours that actually create excitement about the home and help sell the details and intricacies of the property. The standard 30 pictures and 400 characters in the MLS description just doesn't provide value in marketing a home online.
This Burke, Virginia home above was featured in one of our exclusive ListWithElizabeth.com Video Home Tours. At any time, buyers had the opportunity to go back and watch the video of the home multiple times, learn about all the details that are highlighted throughout the video itself and most importantly, provide information that the home owners wanted to convey to potential buyers. This made the buyers fall in love with the home even more. A Buyer Agent cannot convey all the wonderful details of each home they show. Most are only prepared with an MLS printout, which only offers a small amount of details about any specific home. List With Elizabeth sells homes to each person watching these videos in a very personal and unique way. Instead of the average agent sticking a sign in the front yard and waiting, We actually sell your home. These video home tours are unique only to ListWithElizabeth.com.
So who's really watching? Our videos are uploaded and promoted to several different online platforms. Our social media, website, digital media, online marketing and advertising reaches nearly 250,000 views or impressions each month! That means in the Northern Virginia area, List With Elizabeth's listings, videos, branding, advertising and social media is seen over 8000 times each day, or over 330 times an hour. In the time it has taken you to read this article so far, over 12 new people have found their way to List With Elizabeth's massive online presence.
"The online presence is really for the benefit of my clients and home sellers. It's their home that will be seen by many more potential buyers, and that usually equates to more exposure and the homes selling above the original list price. Using the internet in such a way has become a powerful tool in my back pocket for selling homes and getting my clients more money, and my clients love it!"
-Elizabeth Ann Kline
Along with all the digital media and advertising, when you decided to become a selling client with Elizabeth Ann Kline, you are getting a Full Service Listing. Absolutely No Short Cuts! We do everything that you would expect when selling a home with a Top Realtor® AND MORE. That includes professional staging and consulting upon availability, a professional "For Sale" sign hung in your yard, professional high def photography, directional signs inviting people into the neighborhood and Yes, We Love Open Houses! And because of all our online advertising, they are usually quite busy.
The List With Elizabeth brand is seen nearly 8000 times each day within the Northern Virginia area on local and national website platforms such as CNN, FoxNews, MSNBC, ESPN, The Patch and many more. Our targeted advertising is designed to deliver ads to those buyers that meet our specific criteria in the Northern Virginia area. If you searched for buying a home in the areas we are selling a home, chances are you will begin to see our ads on your computer, phone and tablets. That's powerful advertising and we understand better than anyone the impact this has on selling a home and getting a higher sale price.
CALL NOW! 703-829-5478
Your home will be advertised and delivered to hundreds of potential buyers that are specifically searching online for homes to buy in your area. This type of marketing is very effective and we use it to benefit our sellers. Selling a home, means knowing how to properly market a home within a technology driven society that expects high definition video and instant information at their fingertips. ListWithElizabeth.com offers this technology driven marketing unlike any other agent marketing in our area.
Give us a call today at 703-829-5478 to see how our online presence when selling your home can put more money in your pocket.
This article was written by Kevin Kline for ListWithElizabeth.com. Kevin is a licensed Realtor® with RE/MAX Executives in Springfield, VA.